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Afaqs - April 3, 2024

magicpin backs Hardik Pandya amid #donthatehardik movement on X

On April 2, 2024, online retail platform magicpin came out in support of cricketer and Mumbai Indians’ (MI) captain Hardik Pandya amid the #donthatehardik movement on X (formerly Twitter). It urged the netizens to support the cricketer and his mental health. The post further stated that if the tweet gets 100 quote tweets (QT), the company will put up a giant hoarding that says “We love Hardik”. The #donthatehardik gained traction on the social media platform, initiating a broader conversation around the treatment of the cricketer.
Zee News - April 2, 2024

Zomato-backed Magicpin's co-founder Brij Bhushan moves on

In a LinkedIn post, Bhushan wrote: "Over the past 9 years at magicpin, I've experienced a rollercoaster of highs and lows, filled with growth, challenges, and profound learnings. Now, it's time for me to take a step back." As I pause to recharge, I leave knowing magicpin is in the best hands, grateful for every moment," he added.
Moneycontrol - March 28, 2024

Zomato-backed Magicpin, Domino's amp up food delivery discounts on ONDC

In a move to capitalise on online food orders during the upcoming long weekend and the ongoing Indian Premier League season, Zomato-backed e-commerce startup Magicpin and pizza chain Domino's will offer heavy discounts on purchases via the Open Network for Digital Commerce (ONDC). On the Magicpin app, consumers will be able to order food from Domino's free of any delivery charges for orders worth over Rs 150. This is in contrast to Zomato and Swiggy where users have to pay significant delivery and packaging charges on Domino's orders.
The Economic Times - March 11, 2024

Magicpin plans to deliver 100,000 orders daily

Under Velocity, magicpin acts as an aggregator of its 3PL partners such as Shadowfax, Dunzo, Rapido, Porter, OLA, Zypp etc for the supply backend, consolidating all 3PL services under one umbrella for brands and its sellers.
Yourstory - March 11, 2024

magicpin forays into hyperlocal delivery services with Velocity

Hyperlocal ecommerce startup Magicpin has ventured into the logistics aggregation segment with the launch of Velocity, a delivery-as-a-service (DaaS) tech solution. The solution promises hyperlocal deliveries within 30 minutes, real-time workforce tracking via maps, real-time order status updates, as well as integrated customer feedback mechanisms. Currently handling 5,000 daily orders, the company has plans to scale its operations to manage over one lakh orders per day.
Moneycontrol - March 11, 2024

Zomato-backed Magicpin launches aggregator for hyperlocal e-commerce deliveries

Hyperlocal e-commerce startup magicpin on Monday said it has made a foray into logistics aggregation vertical with the launch of platform 'Velocity'. Under Velocity, magicpin will act as an aggregator of its third party logistics(3PL) partners such as Shadowfax, Dunzo, Rapido, Porter, OLA, Zypp for backend supply, consolidating all 3PL services under one umbrella for brands and its sellers, the company said in a statement.
The Economic Times - February 22, 2024

Magicpin integrates Domino's Pizza with ONDC

Offline fashion discovery and savings platform magicpin has integrated of Domino's Pizza within the Open Network for Digital Commerce (ONDC). It plans to bring in over 1300 stores in next 45 days on the network via magicpin and is currently live in Delhi-NCR, Bengaluru with over 550 outlets.
Gadget360 - February 6, 2024

Tata Neu Preparing to Use Magicpin's ONDC Integration to Enter Food Delivery Fray: Report

The Tata Group will be able to operate the food delivery service in a cost-effective manner. Tata Neu is using technology from Magicpin in order to tap into the ONDC network, as per the report that cites another anonymous source that said Tata Neu could also use ONDC for other categories as well.
Yourstory - - December 21, 2023

DATA PROTECTION LAW MUST CONTROL MISUSE OF DATA, SAY FOUNDERS OF ECOMMERCE COMPANIES

The founders of Magicpin and Kindlife talk about various aspects of the upcoming data protection law and the power of data and targeted ads at TechSparks Delhi.